How to make short work of the app marketplace

Accounting has transformed over the years, with accountants moving their clients to cloud platforms like QuickBooks, Xero and Sage Cloud Accounting to benefit from easy access, real-time figures, time-savings and efficiencies.

The question accountants should be asking themselves now is; “where do I focus my time and effort to generate additional fees, add value and help my clients achieve their life goals?”

… and the answer? Apps!

There’s no doubt that the right apps can deliver a whole host of additional benefits to your clients, but as the app marketplace continues to grow rapidly, it’s becoming almost impossible to maintain a good understanding of every product on the market.

When I started trying to monitor apps, with a view to rolling the best ones out across our client base, it was hugely time-consuming, overwhelming and confusing.

I hope that by sharing my approach to apps, I can save you some valuable time:

There’s no denying that it can be daunting when you’re faced with looking into apps and choosing which ones to recommend to your clients, but applying a bit of logic, remembering to keep perspective and using your contacts can make all the difference.

And it’s worth it – getting your clients to use the right apps means success for them, ergo you.